Wednesday, 7 April 2010

Herbert Lubalin

I love the work of Herbert Lubalin, his work has a really style to them. Each typeface or layout he designed has some beautiful unique aspect to them, the shape of the serif, the slant of the character, all his work is individual to hi,.






The serifs on this typeface are truly beautiful, they look almost pinched out from the character, a more organic shaped serif to what is mostly used. the whole typeface has a a fluid movement, it dosen't sit flat onto a baseline it is shaped around the character.




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